Take your readers on a heroine's journey...

from the mundane to the mythic

Hello. I'm Catriona Mitchell, book coach and editor.

I OFFER BOUTIQUE BOOK COACHING SERVICES for authors of memoir and non-fiction who are bringing the mythic feminine back to life.

THE MYTHIC FEMININE is for you if...

You wish to develop a book that calls forgotten or culturally exiled feminine archetypes and their mythologies, forms, functions and symbols back into consciousness, conversation and culture. 

You will take readers on a transformational journey of 're-membering' the feminine, so that we can reimagine our relationship with the body, nature and the goddess.

Your book will explore the historical, cultural and personal wounds that have disconnected us from our embodied intelligence, intuition and creative power... because we are so much more than we think we are.

You are called to be a public voice for the mythic feminine because you see that its historical erasure has damaged ALL of us, irrespective of gender, and has contributed significantly to the cascading global crises we're facing today. 

Your book will question cultural and spiritual norms by exploring dormant, rejected or culturally exiled feminine archetypes - from East to West, from the abstract to the anthropomorphic, and from the sacred to the so-called profane.

YOUR BIG VISION IS TO HELP REPAIR THE SPLIT IN THE COLLECTIVE PSYCHE BETWEEN SPIRIT AND MATTER, THE BODY AND THE SACRED, HUMAN AND NATURE, THE SEEN AND THE UNSEEN,  DEATH AND RENEWAL. 

WHY WORK WITH ME?

You're looking for a guide to help you capture your most profound vision for your book, and get it onto the page in a way that genuinely connects and resonates with readers. This is how it'll find a dedicated readership and marketplace viability.

You have a body of work to draw from, but you're struggling to find a powerful concept to structure your narrative around: a unique angle into your material that gives you a full body 'YES', inspiring you to write with momentum and flow.

It's time to turn towards, not away from, the idea that's alive inside of you. This is where your journey begins: you heed the 'call to adventure' and enter into relationship with the creative spirit of your book... crucially this time, with support. 

YOUR BOOK IDEA IS ALIVE IN YOUR BLOOD, BREATH AND BONES. YOU KNOW IT'S YOURS TO WRITE. THIS IS HOW YOU'LL MAKE YOUR UNIQUE CONTRIBUTION TO A NEW CULTURAL NARRATIVE - ONE THAT STANDS FOR CO-CREATION, NOT DOMINATION.

You're passionate about this because

WE NEED TO RESTORE OUR WHOLE-SYSTEM INTELLIGENCE IF WE'RE GOING TO SURVIVE TODAY'S SOCIAL AND ENVIRONMENTAL CRISES

We're distanced from the intelligence held in our bodies, and from the body of the Earthwith catastrophic consequences that affect us all. You see the body as a micro Earth, a living temple, because it houses our life force and the spark of our divinityThe body knows our interconnection with all of life.

Feminine reverence is missing from our left brain dominated, linear, hierarchical, rational society.

Feminine archetypes are essential, not optional, organs of our collective intelligence, yet many have been culturally erased or are lying dormant in the collective psyche. Only when we bring their full spectrum back to life can we reclaim our totality and our co-creative powers.

You've been through a heroine's journey of your own

You've journeyed through a series of initiations and challenges, a kind of descent into the underworld where you shed skins and encountered your true self. You emerged with a profound shift in identity: one that's more embodied, creative, intuitive, relational and attuned to interconnected existence.

You're ready to share your ideas about, and experiences of, the mythic feminine, whether you're writing your own life story (memoir), or about Mother Earth, the blood mysteries, tantric goddesses, the priestess, the witchthe life/death cycle, beauty, eros, sacred sexuality... (in the case of non-fiction.)

YOU ARE AN EDUCATOR AND AN EXPERT IN YOUR FIELD. YOU'RE SERIOUS ABOUT BUILDING AN AUTHOR CAREER WITH A GLOBAL COMMUNITY OF READERS, WHETHER YOU SIGN UP WITH A LARGE OR INDEPENDENT PUBLISHER, AN ACADEMIC OR HYBRID PRESS.  

CHOOSE BETWEEN:

NON-FICTION

You have a transformational non-fiction book in mind that will deepen your readers' knowledge about the mythic feminine, and inspire cultural change. You wish to share your research and development in book form as a natural extension of your educational platform; and you'll weave in your own lived experiences as a  compelling way to back up your argument.

MEMOIR

Your real-life experiences have led you to reclaim and re-embody a potent feminine archetype - one that carries buried yet vital wisdom for the collective. You are called to write about this in a long-form narrative, not for therapeutic reasons, but because you know your story contains valuable insights or an 'elixir' for your readers that will spark their own transformation.

SUGGESTED PLACES TO BEGIN:

YOUR STORY SPINE

HERE, YOU'LL DEFINE YOUR BOOK'S POINT AND PURPOSE. 

The point is the unique contribution you will make to a bigger cultural conversation. The purpose is the journey of transformation you'll offer your readers, to inspire a profound shift in culture... one reader at a time.  

YOUR BOOK SKELETON

HERE YOU'LL OUTLINE YOUR BOOK IN 12 PARTS. THESE INCLUDE:

  • Concept

  • Structure

  • Narrative flow

  • Reader's journey 

  • 1st and last chapters

My methodology is structured, but not formulaic.

I will guide you into finding clarity you need before you write your manuscript, so that you don't get stuck, have to course-correct, or worse, start again from the beginning, when you already have thousands of words on the page. 

I'll  bring the momentum and accountability you need to make your project a priority. I'll bring high-level sensitivity to a complex topic, and I'll be unwavering in holding a big-picture vision for you and your book, even when you have your doubts.

My services are designed to steer you away from the biggest pitfalls in book writing: doing so without a well-defined story spine, narrative drive, or clear sense of who you're writing for.

But this process is about more than developing a book.

 YOUR BOOK WORKS ON YOU AS YOU WORK ON IT. 

Writing a book is a huge undertaking. Because your book idea springs from your soul, this means it will take you beyond your egoic mind. Developing your book will invoke a profound internal process, a journey of psycho-spiritual development, as you come to understand its deeper purpose. 

Your embodied leadership

If you explore your depths in this way, over time you'll become a living embodiment of your most deeply-held message, and people will feel your integrity before you've even said a word. If you use AI to write your book for you, you won't be transformed at this cellular level. You won't grow with your message. You won't be a transmission. 

YOUR BOOK'S MYTHIC THEME WILL DRAW FROM YOUR OWN LIFE'S INITIATIONS, SETBACKS, REVELATIONS AND TRANSFORMATIONS. YOU'LL WRITE FROM YOUR FELT SENSES AND DIRECT KNOWING; AND THIS FREES YOU FROM IMPOSTOR SYNDROME.

Your personal myth

Whether you're writing memoir or non-fiction, we'll explore your lived experiences through an archetypal and mythic lens, for instance by exploring the archetypal forces of masculine and feminine, creation and destruction, life and death. Aligning your story with a mythic theme is what gives it universal resonance.

We'll ask questions such as "Who am I?" and "What is my sacred purpose in this life?" taking on board the belief, from Plato, that each of us comes into the world with a purpose already inscribed inside of us, one that is uniquely ours to actualise. 

DO WE FIT?

YOU AND I MIGHT FIND MAGIC TOGETHER IF:

  • You're actively writing and sharing your ideas with a readership already - via a Substack, articles, essays, perhaps a contributing chapter to an anthology - even if you haven't published a full-length book yet.
  • You've built expertise on your mythic feminine topic over time, through research and development, teaching, speaking, writing, a PhD, documentary film-making, consulting and/or coaching (in the case of non-fiction.)
  • You've been through an ordeal that has led you through a cycle of dissolution, death and renewal. It has led you into a deep feminine awakening; and you're ready to go all in with sharing what you have learned (in the case of memoir.)
  • Your book will endure because of its richness and depth of content. It's more than a marketing exercise for your business; it will make a genuine contribution to a new cultural narrative.

PRAISE

I can honestly say I couldn’t have done it without her. My book is so much better for her gorgeous, subtle and sensitive touch. Thank you for making my book shine."

GINA CHICK - WE ARE THE STARS

Simon & Schuster (Australia), Oct 2024

WINNER, AUSTRALIAN BOOK INDUSTRY AWARD FOR NEW WRITER OF THE YEAR, 2025

WINNER, DYMOCKS TOP 101 LIST, AUSTRALIA 2025

WE ARE THE STARS WAS ALSO SHORTLISTED FOR:

2025 ABIA Awards Biography of the Year, Audiobook of the Year, and the 2025 Indie Book Awards, Non-Fiction.

The thought-provoking practices and techniques Catriona offers took my book to another level, allowing me to see its deeper purpose.

LAURA AMAZZONEauthor of Goddess Durga and Sacred Female Power 

Hamilton Books

I believe that Catriona is the only coach I trust to make this the book of my dreams. She is flexible, kind, clever, generous, an incredible listener and close reader.

JANE HARDJONO

Embodiment coach

If you run into invisible barriers... 

FOR EXAMPLE, YOU ENCOUNTER SELF-DOUBT OR RESISTANCE:

I am certified in mindset work and embodiment methods as well as in feminine empowerment coaching to help you get back on your feet. Creative blocks will probably arise, but we'll catch them early and work on dissolving any resistance that shows up.

OR YOU FIND YOURSELF IN FEAR OF BEING SEEN AND HEARD:

I'll guide you back towards confidence and conviction in your project. This is big, because being an author these days requires you to be a speaker too. The subject of your book is personally edgy, if not culturally disruptive, and going public with it in a big way can feel exposing.


FOLLOW ME ON SUBSTACK

TO EXPLORE WHY THE MYTHIC FEMININE IS URGENTLY NEEDED IN TODAY'S WORLD

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